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When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies](https://www.essentiallysports.com/stories/nba-basketball-news-lebron-james-kevin-durant-other-nba-players-who-bagged-lucrative-endorsement-shoe-deals-as-rookies/assets/1.jpeg)
LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies
![Nike Earns $3 Million Every 5 Hours from $1.7 Billion Worth Michael Jordan, But Couldn't Replicate It for Billionaire LeBron James - EssentiallySports Nike Earns $3 Million Every 5 Hours from $1.7 Billion Worth Michael Jordan, But Couldn't Replicate It for Billionaire LeBron James - EssentiallySports](https://www.si.com/.image/ar_1:1%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cq_auto:good%2Cw_1200/MTY4MjU4NzY2OTE0OTg3OTA1/lebron-james-nike-lebron-11-12jpg.jpg)
Nike Earns $3 Million Every 5 Hours from $1.7 Billion Worth Michael Jordan, But Couldn't Replicate It for Billionaire LeBron James - EssentiallySports
![LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report](https://img.bleacherreport.net/img/images/photos/003/553/420/hi-res-09ff5c5c079f9a28c8c38f2494f0098b_crop_north.jpg?1449523442&w=3072&h=2048)
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
![LeBron James lifetime deal with Nike may be worth more than $1 billion - YOMZANSI. Documenting THE CULTURE LeBron James lifetime deal with Nike may be worth more than $1 billion - YOMZANSI. Documenting THE CULTURE](http://www.yomzansi.com/wp-content/uploads/2016/05/Nike-LeBron.jpg)
LeBron James lifetime deal with Nike may be worth more than $1 billion - YOMZANSI. Documenting THE CULTURE
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HQ319_lebron_ZG_20190828142017.jpg)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored' LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'](https://www.sportscasting.com/wp-content/uploads/2021/11/LeBron-James-Nike.jpg)
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'
![LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush](https://cdn-wp.thesportsrush.com/2022/05/26e65c7c-untitled-design-1.jpg?w=3840&q=60)
LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush
![18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World 18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World](https://fadeawayworld.net/.image/ar_16:9%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cg_faces:center%2Cq_auto:good%2Cw_620/MTg5NjgyNDc0NzU2ODc2MDQx/282730009_1170522993695849_6895438652562375124_n.jpg)